MANAGERIAL ECONOMICS

ECONOMICS

BUSINESS

INDUSTRIAL MANAGEMENT

• introduction -- Business and the economic environment -- Markets, demand and supply -- The working of competitive markets -- Demand and the consumer -- Supply decisions in a perfectly competitive market -- The microeconomic environment of business -- Pricing and output decisions in imperfectly competitive markets -- Business growth and strategy -- Multinational corporations and business strategy in a global economy -- Labour and employment -- Government, the firm and the market -- The macroeconomic environment of business -- The economy and business activity -- National macroeconomic policy -- The global trading environment -- The global financial environment.