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| Category |
STRATEGIC PLANNING
BUSINESS PLANNING
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|
| Abstract |
STRATEGIC MANAGEMENT IS ONE OF THE WORLD'S LEADING STRATEGY TEXTBOOKS, COVERING ALL THE MAJOR TOPICS PARTICULARLY FROM A GLOBAL PERSPECTIVE. IT DELIVERS COMPREHENSIVE COVERAGE OF THE SUBJECT IN AN EASY- TO- READ STYLE WITH EXTENSIVE EXAMPLES AND A RANGE OF FREE SUPPORT MATERIAL THAT WILL HELP YOU LEARN ACTIVELY AND EFFECTIVELY.
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| ISBN |
9781292064666
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| Author(s) |
LYNCH, RICHARD L.
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| Credits |
|
| Edition |
7TH ED.
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| Year |
2015
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| Publisher |
PEARSON
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| Type |
BOOK
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| Keywords |
STRATEGIC MANAGEMENT
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| Language |
English |
| Collation |
766 P., 27 CM.
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