|
Category |
E-COMMERCE
|
Abstract |
FOR UNDERGRADUATE AND GRADUATE COURSES IN ELECTRONIC COMMERCE. FOR INSTRUCTORS LOOKING FOR THE MOST COMPREHENSIVE, MANAGERIAL, RESEARCH BASED BOOK ON HOW CORPORATE BUSINESS USES E-COMMERCE AND LESS EMPHASIS ON TECHNOLOGICAL UNDERPINNINGS AND DEVELOPMENT. TURBAN IS THE NUMBER ONE BEST SELLER IN THE BUSINESS SCHOOL MARKET.
|
ISBN |
0131854615
|
Author(s) |
TURBAN, EFRAIM
,
LEE, JAE
,
KING, DAVID R.
,
VIEHLAND, DENNIS
|
Credits |
|
Edition |
4TH ED.
|
Year |
2006
|
Publisher |
PEARSON - PRENTICE HALL
|
Type |
BOOK
|
Keywords |
ELECTRONIC COMMERCE
|
Language |
English |
Collation |
792 P., 20 CM.
|
|