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| Category |
STRATEGY
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| Abstract |
THIS TEXT AND CASES COMBINED VOLUME INCLUDES OVER TWENTY FULL- LEGHT CASES ALL WRITTEN BY ROBERT GRANT , ENABLING STUDENTS TO APPLY CONCEPTS AND TECHNIQUES OF STRATEGY ANALYSIS TO REAL - LIFE SITUATIONS. THE CASES, WHICH HAVE BEEN COMPLETELY UPDATED, INCLUDE SEVERAL ENTIRELY NEW TO THIS EDITION.
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| ISBN |
9781119941897
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| Author(s) |
GRANT, ROBERT M., 1948-
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| Credits |
|
| Edition |
8TH ED.
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| Year |
2013
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| Publisher |
WILEY
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| Type |
BOOK
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| Keywords |
CONTEMPORARY STRATEGY ANALYSIS
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| Language |
English |
| Collation |
822 P., 24 CM.
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