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Category |
OPERATIONS MANAGEMENT
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Abstract |
OPERATIONS MANAGEMENT: CONTEMPORARY CONCEPTS AND CASES, IS AN IDEAL BOOK FOR THE INSTRUCTOR SEEKING A SHORT TEXT WITH CASES. THIS BOOK EMPLOYS A CROSS-FUNCTIONAL PERSPECTIVE, APPEALING TO NON-MAJORS AND PRACTICAL FOR USE IN AN MBA LEVEL COURSE IN OPERATIONS MANAGEMENT. THE SIZE AND PRICE OF THE BOOK ALSO MAKE THE TEXT ATTRACTIVE FOR THE CROSS-FUNCTIONAL CURRICULUM WHERE STUDENTS ARE REQUIRED TO PURCHASE MORE THAN ONE TEXT. THE CASES OFFER VARIETY IN LENGTH AND RIGOR; AND SEVERAL ARE FROM HARVARD AND DARDEN. THIS MIX MAKES THE BOOK APPROPRIATE FOR BOTH UNDERGRADUATES AND MBA STUDENTS.
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ISBN |
9780071263863
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Author(s) |
ROGER G. SCHROEDER
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Credits |
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Edition |
4TH ED.
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Year |
2008
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Publisher |
MACGRAW-HILL
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Type |
BOOK
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Keywords |
OPERATIONS MANAGEMENT
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Language |
English |
Collation |
528 P., 25CM
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