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Category |
MBA
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Abstract |
JOHNSON AND JOHNSON (J&J) IS A FAMILY OF COMPANIES WHICH HAS BEEN IN OPERATION FOR ONE HUNDRED AN TWENTY-THREE YEARS. THIS PROJECT WILL FOCUS ON THE JOHNSON AND JOHNSON FAMILY OF COMPANIES AND ITS STRATEGIES WITHIN THE INDUSTRY IN WHICH IT OPERATES. STRATEGIES WILL INCLUDE PRICING, PRODUCTION AND RESOURCE UTILISATION SUPPORTED BY BOTH MICRO AND MACROECONOMIC THEORY.
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ISBN |
000000030564
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Author(s) |
THE CYPRUS INSTITUTE OF MARKETING (CIM)
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Credits |
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Edition |
1ST ED.
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Year |
2011
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Publisher |
CIMA
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Type |
NOTES
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Keywords |
LSBU, MBA, NOTES, ASSIGNMENT, PROJECT
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Language |
English |
Collation |
12 P., 10 CM.
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