New Book Search Details

MARKETING COMMUNICATIONS: AN INTEGRATED APPROACH

SMITH, P. R. (PAUL RUSSELL), 1957- , TAYLOR, JONATHAN, 1956-

2004

BOOK

Category	MARKETING MARKETING COMMUNICATION & PR
Abstract	THE BOOK IS RECOMMENDED READING FOR THE CIM'S MARKETING COMMUNICATIONS MODULE IN THE NEW PROFESSIONAL DIPLOMA IN MARKETING.
ISBN	9780749442651
Author(s)	SMITH, P. R. (PAUL RUSSELL), 1957- , TAYLOR, JONATHAN, 1956-
Credits
Edition	4TH ED.
Year	2004
Publisher	KOGAN PAGE
Type	BOOK
Keywords	MARKETING, MARKETING COMMUNICATION, PUBLIC RELATIONS
Language	English
Collation	696 P., 25 CM.

Copy No	Library	Stack	Shelf	Is Reference	Status
2	Limassol	Η	2	No	Available
1	Nicosia	D	3	No	Available
1	Limassol	H	2	No	Available
2	Nicosia	D	3	No	Available

25 Zannettos Str., Ayios Andreas, 1100 Nicosia

+357 22778475

info@cim.ac.cy

7 Stelios Kyriakides Str, 3080 Limassol

+357 25343556

limassol@cim.ac.cy