|
Category |
STRATEGIC MANAGEMENT
MANAGEMENT
|
Abstract |
" OUR BOOK HAS STRENGTHENED ITS POSITION AS THE MOST WIDELY USED STRATEGIC MANAGEMENT TEXTBOOK ON THE MARKET. THIS TELLS US THAT WE CONTINUE TO MEET THE EXPECTATIONS OF EXCISTING USERS AND ATTRACT MANY NEW USERS TO OUR BOOK. IT IS CLEAR THAT MOST STRATEGY INSTRUCTORS SHARE WITH US A CONCERN FOR CURRENCY IN TEXT AND EXAMPLES TO ENSURE THAT CUTTING- EDGE ISSUES AND NEW DEVELOPMENTS IN STRATEGIC MANAGEMENT ARE CONTINUALLY ADDRESSED.
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ISBN |
9780618641642
|
Author(s) |
JONES, GARETH R.
,
HILL, CHARLES W. L.
|
Credits |
|
Edition |
7TH ED.
|
Year |
2007
|
Publisher |
HOUGHTON MIFFLIN
|
Type |
BOOK
|
Keywords |
STRATEGIC MANAGEMENT
|
Language |
English |
Collation |
511P., CASE STUDIES, 25 CM.
|
|