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| Category |
ECONOMICS
BUSINESS STUDIES
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|
| Abstract |
BAYER'S MANAGERIAL ECONOMICS AND BUSINESS STRATEGY HAS BECOME THE BEST - SELLING MANAGERIAL ECONOMICS TEXTBOOK. IT WAS THE FIRST TEXTBOOK TO BLEND TOOLS FROM INTERMEDIATE MICROECONOMICS , GAME THEORY , AND INDUSTRIAL ORGANIZATION FOR A MANAGERIAL ECONOMICS TEXT. THE FIFTH EDITION ALSO OFFERS A DETAILED, REAL- WORLD XASE STUDY THAT EXPLAINS HOW BOOK THEORY TRASLATES INTO ACTION IN THE BUSINESS WORLD.
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| ISBN |
0071244212
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| Author(s) |
BAYE, MICHAEL R., 1958-
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| Credits |
|
| Edition |
5TH ED.
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| Year |
2006
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| Publisher |
MCGRAW-HILL
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| Type |
BOOK
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| Keywords |
ECONOMICS, BUSINESS STUDIES
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| Language |
English |
| Collation |
620 P., 25 CM.
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