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Category |
BUSINESS RESEARCH METHODS
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Abstract |
"BUSINESS RESEARCH METHODS " IS AN EXCELLENT RESOURCE FOR ALL STUDENTS OF BUSINESS RESEARCH, PROVIDING BOTH BREADTH AND DEPTH TO THIS VERY IMPORTANT TOPIC. THE FORMAT AND STRUCTURE, ALONG WITH THE SUPPORTING ONLINE RESOURCES AND REAL EXAMPLES, MAKE THIS A VERY ACCESSIBLE AND HELPFUL RESOURCE TO ALL THOSE INTERESTED IN BUSINESS, MANAGEMENT , AND LEADERSHIP RESEARCH. DEVELOPED ESPECIALLY FOR BUSINESS AND MANAGEMENT STUDENTS, THIS BEST SELLING TEXTBOOK GIVES YOU A FIRM GROUNDING IN THE CORE CONCEPTS, METHODS, AND VALUES INVOLVED IN BUSINESS RESEARCH, AND THE ISSUES IT ENTAILS. EACH CHAPTER IS FILLED WITH RELEVANT EXAMPLES AND CASE STUDIES, HELPING YOU TO UNDERSTAND THE THEORIES AND CONCEPTS DISCUSSED IN THE TEXT.
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ISBN |
9780199668649
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Author(s) |
BRYMAN, ALAN
,
BELL, EMMA, 1968-
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Credits |
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Edition |
4TH ED.
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Year |
2015
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Publisher |
OXFORD UNVERSITY PRESS
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Type |
BOOK
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Keywords |
BUSINESS RESEARCH METHODS
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Language |
English |
Collation |
778 P., 27 CM.
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