|
Category |
STRATEGIC MANAGEMENT
|
Abstract |
EXPLORING STRATEGY : TEXT AND CASES IS THE ESSENTIAL TEXTBOOK FOR TOMMOROW'S MANAGERS. FOR MULTINATIONALS TO ENTREPRENEURIAL START-UPS CHARITIES TO GOVERMENT AGENCIES , THIS BOOK RAISES THE BIG QUESTIONS ABOUT THESE ORGANISATIONS - HOW THEY GROW , HOW THEY INNOVATE AND HOW THEY CHANGE.
|
ISBN |
9780273732020
|
Author(s) |
WHITTINGTON, RICHARD, 1958-
,
SCHOLES, KEVAN
,
JOHNSON, GERRY
|
Credits |
|
Edition |
9TH ED.
|
Year |
2011
|
Publisher |
PEARSON - PRENTICE HALL
|
Type |
BOOK
|
Keywords |
STRATEGIC MANAGEMENT
|
Language |
English |
Collation |
773 P., 25 CM.
|
|