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Category |
MARKETING
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Abstract |
WITH ELEVENTH EDITION , PHILIP KOTLER BRINGS ESSENTIAL AND CLASSIC EXAMPLES INT OSHARPER FOCUS WHILE COVERING NEW CONCEPTS AND IDEAS IN DEPTH.
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ISBN |
9780130336297
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Author(s) |
KOTLER, PHILIP
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Credits |
|
Edition |
11TH ED.
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Year |
2003
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Publisher |
PEARSON - PRENTICE HALL
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Type |
BOOK
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Keywords |
MARKETING
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Language |
English |
Collation |
706 P., 25 CM.
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