|
Category |
INDUSTRIAL MANAGEMENT
STRATEGIC PLANNING
|
Abstract |
THIS TEXT PULLS TOGETHER A BROAD RANGE OF CONTRASTING PERSPECTIVES ON STRATEGY IN A FORM THAT CAN BE USED FOR ADVANCED UNDERGRADUATE AND MBA-LEVEL TEACHING. BUILDING ON PRIOR KNOWLEDGE OF STRATEGIC DECISION MAKING, IT COMPLEMENTS GENERAL STRATEGY TEXTS BY PROVIDING AN UMBRELLA VIEW OF THE MULTI-DIMENSIONAL NATURE OF STRATEGIC MANAGEMENT. FEATURING EXPERT CONTRIBUTIONS, THE DISCUSSION OF EACH PERSPECTIVE IS ENHANCED BY THE EXTENSIVE USE OF EMPIRICAL CASE EXAMPLES. COMPANION WEBSITE: HTTP://WWW.PALGRAVE.COM/BUSINESS/AMBROSINI/
|
ISBN |
9781403985927
|
Author(s) |
AMBROSINI, VERONIQUE
,
COLLIER, NARDINE, 1975-
,
JENKINS, MARK, 1959-
|
Credits |
|
Edition |
1ST ED.
|
Year |
2007
|
Publisher |
PALGRAVE MACMILLAN
|
Type |
BOOK
|
Keywords |
INDUSTRIAL MANAGEMENT, STRATEGIC PLANNING
|
Language |
English |
Collation |
275 P., 25 CM.
|
|