|
Category |
CONSUMER BEHAVIOR
MARKETING
|
Abstract |
CONSUMER BEHAVIOUR IS AN EXCITING NEW EUROPEAN TEXT WRITTEN IN STUDENT- FRIENDLY LANGUAGE AND DESIGNED SPECIFICALLY AROUND HOW STUDENTS LEARN.
|
ISBN |
9780470093528
|
Author(s) |
FOXALL, G. R.
,
JAMAL, AHMAD, 1965-
,
EVANS, MARTIN (MARTIN J.)
|
Credits |
|
Edition |
1ST ED.
|
Year |
2006
|
Publisher |
WILEY
|
Type |
BOOK
|
Keywords |
CONSUMER BEHAVIOUR, MARKETING
|
Language |
English |
Collation |
404 P., 25 CM.
|
|