|
| Category |
STRATEGIC MANAGEMENT
|
|
| Abstract |
" ESSENTIALS OF STRATEGIC MANAGEMENT IS A RIGOROUS EXPLANATION OF MANY TOPICS AND CONCERNS IN STRATEGIC MANAGEMENT. WE CONDENSED THE CONTENT OF THE FIELD INTO 11 CAREFULLY CRAFTED CHAPTERS. THE KEY CONCEPTS AND TECHNIQUES ARE HERE. WE CITE ONLY ENOUGH EXAMPLES TO HELP YOU UNDERSTAND THE MATERIAL"
|
| ISBN |
013046595X
|
| Author(s) |
WHEELEN, THOMAS L.
,
HUNGER, J. DAVID, 1941-
|
| Credits |
|
| Edition |
3RD ED.
|
| Year |
2003
|
| Publisher |
PEARSON
|
| Type |
BOOK
|
| Keywords |
STRATEGIC MANAGEMENT
|
| Language |
English |
| Collation |
191 P., 20 CM.
|
|
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