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THE GLOBAL BUSINESS GAME : A STRATEGIC MANAGEMENT AND INTERNATIONAL BUSINESS SIMULATION

JOSEPH WOLFE

2003

BOOK
Category

INTERNATIONAL BUSINESS

Abstract THE GLOBAL BUSINESS GAME PUTS TEH LEARNER AT THE HEAD OF A TELEVISION SET MANUFACTURER THAT IS BOTH UNDER ATTACK FROM MANY COMPETITORS AND DEALING WITH CONSUMER DEMANDS FOR BETTER QUALITY TELEVISION WITH MORE FEATURES.
ISBN 9780324161832
Author(s) JOSEPH WOLFE
Credits
Edition 1ST ED.
Year 2003
Publisher THOMSON SOUTH-WESTERN
Type BOOK
Keywords INTERNATIONAL BUSINESS
Language English
Collation 162 P., 25 CM.

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