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OPERATIONS MANAGEMENT: CONTEMPORARY CONCEPTS AND CASES
2008
BOOK
Category |
OPERATIONS MANAGEMENT
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Abstract |
OPERATIONS MANAGEMENT : CONTEMPORARY CONCEPTS AND CASES , IS AN IDEAL BOOK FOR THE INSTRUCTOR SEEKING A SHORT TEXT WITH CASES. THIS BOOK EMPLOYS A CROSS- FUCTIONAL PERSPECTIVE , APPEALING TO NON- MAJORS AND PRACTICAL FOR USE IN AN MBA LEVEL COURSE IN OPERATIONS MANAGEMENT. THE SIZE AND PRICE OF THE BOOK ALSO MAKE THE TEXT ATTRACTIVE FOR THE CROSS - FUNCTIONAL CURRICULUM WHERE STUDENTS ARE REQUIRED TO PURCHASE MORE THAN ONE TEXT. THE CASES OFFER VARIETY IN LENGTH AND RIGOR AND SEVERAL ARE FROM HARVARD AND DARDEN. THIS MIX MAKES THE BOOK APPROPRIATE FOR BOTH UNDERGRADUATES AND MBA STUDENTS.
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ISBN |
0073377864
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Author(s) |
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Credits |
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Edition |
4TH ED.
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Year |
2008
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Publisher |
McGRAW-HILL IRWIN
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Type |
BOOK
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Keywords |
OPERATIONS MANAGEMENT
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Language |
English |
Collation |
582 P., 25 CM.
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